HomeEducationSupermodel Anja Rubik Is...

Supermodel Anja Rubik Is Leading a Campaign for Sex Education in Poland

The model, activist, and Saint Laurent muse discusses and why she wants better sex education in Poland in a new interview.

Anja Rubik, the Polish supermodel and muse of Saint Laurent designer Anthony Vaccarello, has rarely shied away from politics: In addition to campaigning for improved sustainability in the fashion industry and speaking out about immigration, she’s joined protests in favor of abortion access in Poland and starred in music videos that take aim at fashion’s gaze.

So her latest effort, promoting sex education among young people in her home country, is part of a continuity of the activism she’s pursued over the course of her career—but it also might be her most fraught issue yet. In a new interview with Business of Fashion, Rubik discussed the genesis of the #SexEdPL campaign and her plans to expand its reach going forward.

The idea was sown two years ago, in the wake of the Gals for Gals abortion law protest in Warsaw—it was then, according to BOF, that Rubik decided to really get into the issue. She began producing videos about sex education and wrote a book—entitled #sexedpl—that proceeded to sell 130,000 copies. Then, she sent the book—about 1,000 copies in total—to schools in Poland, prompting a wave of backlash that included some school administrators banning the book and the Polish book institute describing her as “an unsuitable promoter of Poland.”

Rubik’s activism is a counterpoint to the prevailing tide in Polish politics—since the election of the Law and Justice Party in 2015, the country has leaned increasingly towards Catholic orthodoxy and conservatism. “We’re going backwards, in a sense, to the 19th century,” Rubik told BOF. Over the past four years, the party’s leaders have attempted to stack the courts, lobbied for censorship, and ignored existing regulations on environmental issues, in addition to its overwhelmingly conservative platform on women’s bodily autonomy. (In addition to being anti-abortion and anti-sex education, the party also put forth a law that would decriminalize first-time spousal abuse; Human Rights Watch has also documented instances of government intimidation of women’s rights groups.)

“Kids are told that the period is the bloody cry of a uterus missing a fetus,” Rubik told BOF, adding, glibly, that all that’s missing from this form of sex education, which also tends to reinforce unhealthy gender norms, are “dragons and witches.”

Despite the challenges, Rubik is planning to press on with her activism. “I’m dreaming about a Sexedpl bus that would bring educators and offer workshops across Poland,” she told a reporter. And she’s still making videos: Among those released over the last two months are such titles as “Masturbation” (episode 1) and “Pleasure From Sex” (episode 5). It’s only a matter of time until the #SexEdPL sequel.

Cre: W Magazine

 

- A word from our sponsors -

spot_img

Most Popular

More from Author

A new “dream” launched by designer Luc Gia Nhat at Vietnam NextGen Fashion Era 2

With the collection “Mot Giac Mong” (A Dreamlike Reverie), designer Luc...

Philippines explores new export opportunities at BRICS+ Fashion Summit in Moscow

The BRICS+ Fashion Summit – the Fashion Business Forum of Fast-Growing...

- A word from our sponsors -

spot_img

Read Now

A new “dream” launched by designer Luc Gia Nhat at Vietnam NextGen Fashion Era 2

With the collection “Mot Giac Mong” (A Dreamlike Reverie), designer Luc Gia Nhat explores the personal aspirations that persist beneath the rhythms of everyday life. Drawing on the ideas of dreams and individual choices, the designer translates emotions into silhouettes, movement, and a distinctive fashion language. The...

Designer Tran Anh Khoa’s “A Oi” collection taking motherhood to the runway

As part of the Grand Fashion Show – VNGF Era 2, designer Tran Anh Khoa presents the collection “A oi,” inspired by the song “Me yeu con” by composer Nguyen Van Ty. Tracing the journey from childhood memories to the changes that accompany growing up, the collection...

A Spectacular Showcase: Astana Takes Center Stage as World Designers Fashion Week 2026 Kicks Off

13 Designers Take Center Stage on Day 1, Celebrating Global Creativity, Cultural Diversity, and Fashion Beyond Borders ASTANA, KAZAKHSTAN | October 23, 2026 — World Designers Fashion Week 2026 officially opened its first day at the iconic Palace of Peace and Reconciliation in Astana, Kazakhstan, bringing together international...

Philippines explores new export opportunities at BRICS+ Fashion Summit in Moscow

The BRICS+ Fashion Summit – the Fashion Business Forum of Fast-Growing Economies and an accredited BRICS event – has concluded in Moscow. From September 28 to 30, hundreds of speakers from more than 60 countries took part in its sessions. Over several days of intensive meetings and...

Nam Cat Tien forest with a magnificent inspiration for Vietnam’s Miss Global 2026 representative

Vietnamese representative Tran Huyen Trang has officially unveiled her National Costume, titled “Ngoc Luc Khong Tuoc” (Emerald Peacock), created by designers Ho Hoang Nhan and Thuan Le, as part of her journey at Miss Global 2026. Inspired by the beauty of the Indochinese green peafowl and the...

Strutting to success: Bell Tran Dai Quang’s another award in Manila

Recently, the 9th Philippine Fashion Summit Awards officially took place at The Podium Hall, Ortigas Center, Mandaluyong City. At this regional-scale awards ceremony, child model Tran Dai Quang (Bell) proudly received the Best International Model Kids 2026 award from the organizers. Alongside the formal award presentation, the...

KM/A: Reimagining urban life with haute couture

Making full use of the durability of streetwear-inspired woven fabrics, KM/A’s latest collection in Austria made a strong impression with oversized quilted denim jackets featuring hoods and large box pockets, paired with matching loose straight-leg trousers. The fashion house demonstrated its sharp tailoring skills by reimagining office...

Scratch and flick: Dreizehn’s spectacular impressions for the great runway

As part of the MuseumsQuartier Artist-in-Residence (AiR des MQ) project, the Dreizehn brand officially unveiled its latest collection on the evening of September 16 at the Halle E + G exhibition hall. The collection offered a fresh experimental perspective on ready-to-wear fashion through a modern Gothic aesthetic...

Milan magic: Vietnamese youths taking on away turf in a leading fashion kingdom

Originating from days spent wandering through the magnificent beauty of Milan and the romantic landscapes of Venice, two young creatives in their twenties—designer Namie Trinh and producer Nguyen Thi Hien Thao—came together to lay the foundation for an ambitious fashion project. The result of their sustained hard...

Impression from simplicity: Pastel and silk rising to the occasion for NICHP

As part of the DITP Thailand promotional program on the evening of September 17, NICHP officially unveiled its latest high-end womenswear collection at the MuseumsQuartier runway venue. The presentation made a strong impression through its flowing wave-like pleating techniques, sweet pastel palette, and the interplay between sophisticated...

Grünschnabel & Gänseblümchen: A new breeze for the sacred Drindl

On the evening of September 19, the Grünschnabel & Gänseblümchen brand brought a series of designs inspired by traditional Alpine folk costumes to the MuseumsQuartier runway. The presentation made a strong impression by transforming the classic Dirndl dress into youthful streetwear, combining vibrant checkered patterns with modern...

Inside “1001 Nights”: The Persian-Inspired Show That Captivated Vienna Fashion Week

On the afternoon of September 15, 2026, Vienna Fashion Week welcomed 1001 Nights, a runway presentation by designer Atena Neuhuber. Created alongside 26 fellow designers of Iranian heritage, the show used fashion as a way to tell a story of resilience and hope. Persian cultural symbols met...